Social CRM – The True Picture of What Your Customer Thinks

Customer Relationship management Solutions tend to track  transactional related information from your customers. It tells you what they  purchased, what their interests are, what buying patterns they may have and a  variety of other metrics that help you anticipate what and when the customer is  interested in when it comes to your company and products. Social media allows you to integrate what the customers are  saying as well as look at the transactional data to get a better picture of the  customer (and prospect) overall. It means gathering all of the social data from  all the social sites and then
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It’s all who you know – CRM and Social Marketing

Perhaps you have noticed the trend towards Customer Relationship Management Solutions incorporating social media into their solution set. Microsoft recently announced that their next release of CRM will incorporate many of the popular social media sites being integrated into their solution. Act has already released and continues to enhance these same social accelerators. Salesforce has many new tools that allow you to monitor and collect information form social sites into their CRM solution. The real question is why is this trend happening? Is it because of the current popularity of all of these sites or for a bigger and better
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Smaller Manufacturers Need Software that fits there business model

Interesting article I read by Industry Expert Christopher Baum on the Software Advice Blog – http://erp.softwareadvice.com He writes that the ERP manufacturing software industry is optimized and focused on larger manufacturing facilities with greater than 100 employees. The problem with that is according to the article “about 90 percent of the manufacturers in the United States employ less than 100 people. Smaller manufacturers have adopted ERP to varying degrees but have always struggled because the systems were not optimized for smaller operations”. Todays manufacturers are much smaller, much more dynamic in terms of their software needs and most importantly need
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